
The OHIO PROUD logo can distinguish products in a crowded market place and maximize
marketing dollars. OHIO PROUD membership enables Ohio agribusiness's to increase product exposure and
sales through a variety of cost effective marketing resources.
In 1993, the Ohio Department of Agriculture unveiled OHIO
PROUD to promote food and agricultural products. This
signature marketing program increases sales of items which are processed in Ohio.
Ohio supplies a wealth of agricultural goods from meat and dairy products, snack foods and
frozen entrees to beverages and specialty gourmet items. An Ohio agriculture is more
than great food. From bedding plants and flower to timber, wool products and pet
foods -- Ohio has it all.
This retail-based, consumer awareness program -- the first in the nation -- represents a
major step forward for consumers. The OHIO PROUD logo serves as a convenient guide for shoppers who are looking for quality
and goodness from Ohio's farmers and food processors.
Domestic Market consumers demand high quality, locally processed and grown products.
OHIO PROUD, a marketing
program for licensed partners, increases consumer awareness of food and agricultural
products which are at least 50% processed in Ohio. The nominal licensing fee is
$100.00.
What Do You Get Being A Licensed OHIO PROUD Partner . . . .
This signature marketing program, managed by the Ohio Department of
Agriculture, increases sales of items which are raised, grown or processed in Ohio!
Unique
point-of-sale advertising materials
Special
promotions
Media Events
Reduced cost for
attending Trade Shows
Increase of
consumer awareness of your Ohio product
A 1995 statewide survey showed that 75 percent of Ohio consumers prefer
to buy
Ohio food and agricultural goods. Since 1995 consumer awareness survey showed
a 21 percent increase in recognition of the OHIO PROUD logo over a two-year
period since introduction in 1993.
Call 1-800-IM-PROUD for more information
about the OHIO PROUD marketing
program
or
complete the application and return to
Ohio Department of Agriculture
to see if your Ohio products qualify.
Application Form
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